- Composite panel manufacturer
- To assess the overall market for composite panels and in particular the key drivers for selecting different composite panel cores, both for internal and external panels.
- To assess changes in purchasing patterns and perceptions of PIR and stone wool panels post Grenfell.
- To identify opportunities for product development for stone wool composite panels.
- To identify market sector opportunities for stone wool panels.
- To assess key sector markets and growth potential.
How we met the objectives
- Sourced contacts involved in relevant projects and sectors from analysis of ABI data.
- Completed telephone interview programme covering architects, large and small contractors.
Benefits for the client
- Provided comprehensive understanding of purchasing behaviour of key users.
- Identification of product development and market sector opportunities.