Analysis and report on bulk cement market in the UK

Client description

  • Cement producer based outside UK.

Project Objectives

  • To understand the market opportunity in a specific region in the UK and to identify cement consumption, market share by manufacturer, pricing and splits for regions within the UK.
  • To understand the drivers of short and long-term demand.

How we met the objectives

  • Desk research to source data on cement consumption and cement users.
  • Telephone interviews with 41 cement companies.

Benefits for the client

  • An understanding of the ┬ámarket opportunity and data to help build the sales strategy.